E-commerce SEO · AI search · CRO · Shopify

The AI SEO agency for e-commerce brands.

Shoppers now ask Google, ChatGPT and Gemini what to buy, and get a short list of products. We get your store onto that list, then fix the leaks between product page and checkout, so the traffic you win turns into orders and your brand can scale.

AI shopping answer · ChatGPT, Gemini, AI ModeExample
Best linen shirt under £80 for a summer wedding?
Your storeLinen shirt · £68
Top pick
Brand BLinen blend · £79
Brand CCotton linen · £74
Funnel after CRO fixes
Product views
Add to cart
Checkout
Orders
In short

E-commerce AI SEO is making your products the ones Google, AI shopping answers and marketplaces show for buyer searches, then improving your store’s conversion rate so that visibility becomes revenue.

At a glance

E-commerce SEO at a glance.

The short version, for busy people and for the AI assistants that summarise us.

Service
E-commerce SEO, AI shopping visibility, CRO and paid scaling
Platforms
Shopify, Shopify Plus, WooCommerce, BigCommerce, Magento, Salla, Zid
AI surfaces
ChatGPT shopping, Google AI Mode, Gemini, Perplexity, Copilot, Amazon Rufus
Markets
UK, UAE, GCC and worldwide
First 90 days
Audit, technical and feed fixes, first CRO tests, then scale
Measured by
Revenue from search and AI, conversion rate, AOV, blended efficiency
FoundGoogle Search, Shopping and Maps
PickedChatGPT, Gemini, AI Mode, Perplexity
BoughtCRO on product, cart and checkout
ScaledPaid, email, SMS and WhatsApp
What we do

E-commerce SEO, AI search and CRO in one.

Most agencies split these across three teams. We run them as one programme, because the same product data, pages and reviews drive all three.

AI shopping

Where shoppers now ask what to buy.

AI assistants are becoming a shopping channel. They pick products from feeds, reviews and trusted sites, and some now let people check out without leaving the chat.

Google AI Mode and ShoppingProducts from Merchant Center. Google’s Universal Commerce Protocol brings checkout into AI Mode and Gemini, starting in the US.
ChatGPT shoppingProduct results inside ChatGPT. Shopify stores can be listed through Shopify Catalog and Agentic Storefronts.
GeminiGoogle’s assistant, drawing on the same Shopping Graph as Google Search.
PerplexityShopping answers with product cards and sources shown.
Microsoft CopilotProduct answers built on Bing and Microsoft Merchant Center.
Amazon RufusAmazon’s shopping assistant, which reads listings, reviews and Q&A.
Conversion rate optimisation
~70%

of online shopping carts are abandoned before purchase. Extra costs at checkout, slow delivery and forced account creation are among the top reasons.

Source: Baymard Institute, cart abandonment research.

Get a CRO audit
  1. Slow mobile pagesMost store traffic is on phones. Every second counts.
  2. Unclear delivery and returnsCosts and dates shown early, not at the last step.
  3. Weak product pagesBetter photos, video, sizing help and answers to real questions.
  4. No reviews where it mattersReal reviews on the product page, next to the buy button.
  5. Too few ways to payApple Pay, Google Pay and buy now pay later, such as Klarna and Clearpay in the UK, Tabby and Tamara in the UAE.
  6. Forced sign-upGuest checkout, so buying takes as few steps as possible.
  7. Poor site searchShoppers who search often buy more, when results are good.
  8. Nobody to askAquaVox chat answers product and delivery questions at any hour.
Platforms

Shopify and every major platform.

We work inside the platform you have, or help you choose and migrate without losing rankings.

Most popularShopify & Shopify PlusThemes, apps, speed, schema, Shopify Markets and Agentic Storefronts.
Open sourceWooCommerce & Adobe CommerceWordPress stores and Magento builds, tuned for speed and crawlability.
SaaSBigCommerce, Wix & SquarespaceClean structure and data on hosted platforms.
Gulf regionSalla & ZidPopular store builders for brands selling across the GCC.
MarketplacesAmazon, Noon, eBay & EtsyListings and content that support your own store, not compete with it.
Social commerceTikTok Shop & InstagramShoppable content where available, tied to the same product feed.
Categories

E-commerce categories we work with.

From fashion and beauty to home, tech, food and B2B supplies. If you sell a legitimate product online, we can help you get found and grow.

01Fashion & apparel

  • Womenswear
  • Menswear
  • Kidswear
  • Modest fashion & abayas
  • Activewear
  • Swimwear
  • Bridal & occasionwear
  • Streetwear
  • Lingerie & nightwear

02Shoes, bags & accessories

  • Footwear
  • Trainers
  • Handbags & leather goods
  • Jewellery
  • Watches
  • Eyewear & sunglasses
  • Hats, scarves & belts

03Beauty & personal care

  • Skincare
  • Makeup
  • Fragrance & oud
  • Haircare
  • Men’s grooming
  • Nails
  • Beauty devices
  • Bath & body

04Health & wellness

  • Vitamins & supplements
  • Sports nutrition
  • Fitness equipment
  • Sleep & recovery
  • Natural & organic
  • Mobility & daily living aids

05Home & living

  • Furniture
  • Home décor
  • Bedding & bath
  • Kitchen & dining
  • Lighting
  • Rugs & textiles
  • Garden & outdoor
  • DIY & tools
  • Storage

06Electronics & tech

  • Phones & accessories
  • Audio
  • Computers
  • Gaming
  • Smart home
  • Cameras
  • Wearables
  • Chargers & power

07Baby, kids & pets

  • Baby & nursery
  • Toys & games
  • Educational toys
  • School supplies
  • Pet food
  • Pet accessories
  • Pet care

08Food, drink & gifting

  • Gourmet & speciality food
  • Coffee & tea
  • Dates & sweets
  • Healthy snacks
  • Meal kits
  • Flowers
  • Personalised gifts
  • Hampers

09Hobbies & outdoors

  • Books
  • Stationery
  • Art & craft supplies
  • Musical instruments
  • Sports equipment
  • Cycling
  • Camping & hiking
  • Travel & luggage
  • Party supplies

10Automotive & B2B

  • Car parts & accessories
  • Motorbike gear
  • Office supplies
  • Trade & industrial supplies
  • Salon & spa supplies
  • Packaging
  • Print & signage
  • Restaurant equipment

11Luxury & sustainable

  • Luxury & designer
  • Pre-owned & resale
  • Sustainable & eco
  • Handmade & artisan
  • Print on demand
  • Art & prints

12Digital & subscriptions

  • Online courses
  • Digital downloads
  • Software & apps
  • Subscription boxes
  • Memberships
  • Event tickets

We work only with legitimate, legally sold products. We don’t take on prohibited or age-restricted categories such as tobacco, vapes, weapons, gambling or adult products.

The first 90 days

How we scale a store.

Days 1 to 14

Audit

SEO crawl, feed check, CRO review, tracking, and the AI shopping prompts that matter in your category.

Days 15 to 45

Fix and build

Technical fixes, collection pages, schema and feeds, review flow and the first CRO tests.

Days 46 to 90

Scale

Content, digital PR, creator content and paid budget behind the products that convert.

Reporting

What we measure.

Revenue first. One monthly report that shows what each channel sold.

Revenue from search and AIOrders from Google, Shopping and AI assistants, tracked in GA4.
Conversion rate and AOVHow many visitors buy, and how much they spend.
Blended efficiencyTotal revenue against total marketing spend, paid and organic together.
Buyer’s checklist

How to choose an e-commerce SEO agency.

Five questions worth asking any agency before you sign, including us.

  1. E-commerce experienceStore SEO is different: ask about faceted navigation, feeds and variants.
  2. AI shopping planAsk how they get products into ChatGPT, Gemini and Google AI Mode.
  3. CRO includedTraffic without conversion work wastes budget.
  4. Revenue reportingReports should show orders and revenue by channel.
  5. Platform skillsCheck real experience with your platform, such as Shopify Plus.
Where we work

E-commerce SEO agency in the UK, UAE and worldwide.

Strategy from our offices in Belfast and Dubai, delivered for clients wherever they sell.

FAQ

Questions about e-commerce SEO and CRO.

What makes an AI SEO agency for e-commerce brands different?

Store SEO is its own discipline: thousands of product URLs, filters, variants, feeds and stock changes. On top of that, AI shopping answers now pull from product data, reviews and third-party sites. We work on all of it together, alongside CRO, so more traffic turns into orders.

Can ChatGPT and Google AI recommend my products?

Yes. ChatGPT, Gemini, Google AI Mode, Perplexity and Copilot now show products in their answers. They rely on clean product data, structured feeds, reviews and mentions on trusted sites. For Shopify stores, Shopify’s Agentic Storefronts make products available to AI assistants through Shopify Catalog.

What are UCP and ACP?

They are new standards that let AI agents read product catalogues and complete checkout. Google co-developed the Universal Commerce Protocol for checkout in AI Mode and Gemini. OpenAI’s Agentic Commerce Protocol powers product discovery in ChatGPT. Availability varies by country and platform, and we tell you which ones matter for your store.

Do you work with Shopify?

Yes, from new stores to Shopify Plus. We also work with WooCommerce, BigCommerce, Adobe Commerce (Magento), Wix, and Salla and Zid for brands in the Gulf.

What is CRO, and how fast does it pay back?

Conversion rate optimisation is improving your store so more visitors buy. Fixes like faster pages, clearer delivery information and a simpler checkout can lift sales from traffic you already pay for. Tests need enough orders to read, so we prioritise by traffic and impact.

Which product categories do you work with?

Any legitimate, legally sold category, from fashion and beauty to home, electronics, food and B2B supplies. We don’t work with prohibited or age-restricted products.

How long does e-commerce SEO take?

Technical and feed fixes can show results within weeks. Category and content gains usually build over three to six months, depending on competition.

What is Shopify SEO?

Optimising a Shopify store for search: clean collection and product pages, duplicate URL control, schema, speed, internal links and content, plus the Shopify apps and settings that affect crawling.

How much does e-commerce SEO cost?

It depends on scope, markets and how fast you want to grow. Agencies usually charge a monthly retainer, a fixed project fee or, for paid media, a management fee linked to ad spend. Store programmes are usually a monthly retainer based on catalogue size, markets and whether CRO and paid scaling are included. We send a clear proposal with costs after a free audit, and we don’t publish fixed packages because every business needs a different mix.

Related

Works best together.